Buransh (rhododendron) Juice has been made from juice extracted from Buransh blood red colored flowers. These flowers grow in abundance in the upper regions of the mighty Himalayas. The flower that blooms in the height of the spring season is caressed by the chirpy mountain winds till the flower is ready to be collected for making this squash. The bright red color of the flowers, lends this juice a refreshing red hue and a natural sparkle. Because of its innate coolness Buransh juice is an effective cold drink. It has been done under most hygienic and pollution free environment of the Gopeshwar. District Chamoli, Uttarakand, India in the northern Himalayas by Bharat Uttan GramUdhyog samiti. It is a unique gift of the Himalayas.
Uses: Rhododendron juice, besides being a refreshing drink, also has great medicinal & herbal value. The blood red colored flower, quite appropriately, is beneficial in improving the blood circulation and relieving hypertension. Research also shows that the juice is useful in relieving pain as it relaxes the body. Its Juice is beneficial in BLOOD PRESSURE, ASTHMA and HEART DISEASES.